Wednesday, November 28, 2012

FroyoWorld Hits Durham



FroyoWorld had its grand opening in Durham on Saturday, where a plethora of residents and University of New Hampshire students made their way to scrumptious treats.

Katie Morris, a junior social work major and a froyo lover, was interested in checking out FroyoWorld, since it was brand new. Seeing that there is no other self serve place on campus, Morris likes serving herself as little or as much as she pleases. She prefers to stay with fruity flavors and likes the ability to sample different flavors if she’s not sure which flavor she wants. “It’s just a stress-relieving place to go,” Morris said.

Victoria Cruz and Katia Tsareva, freshmen whose favorite froyo flavors are apple pie and original tart respectively, have been to FroyoWorld multiple times. They admire the variety of flavors and toppings and how frozen yogurt is a healthier desert. “I like that you can make it yourself,” Cruz said. “It’s cool that you can customize it to your taste,” Tsareva said. 

Logan Seeley, a junior psychology major, thinks differently. At 49 cents per ounce, it is incredibly easy to overfill the offered bowl that may require two hands to hold it, depending how much it is filled. “I wish we could pay by the size instead of by the ounce, because it can really get expensive,” Seeley said.

Sal Coraccio, a junior, is a part-time manage at FroyoWorld. The location of the frozen yogurt lounge on Madbury Road has a good proximity for residents. The hope is for the Durham community to bring money to the novel business. “We provide a service that is far in between,” said Coraccio, “and it’s a nice place to hang out.”

FroyoWorld will be open year-round, and Coraccio does not feel as though any competition from the community will drive the business away. The community has seemed to favor the lounge, and business has been solid. “Generally, we serve about 150 to 300 people a day, depending on the day of the week and how the weather is,” Coraccio said.

FroyoWorld is a self serve frozen yogurt lounge that provides its customers with a healthier alternative to ice cream. With 30 locations in four New England states, and two locations in Puerto Rico, the chain strives to promote the best quality frozen yogurt and toppings. FroyoWorld’s signature Original Tart flavor is an award winning frozen yogurt from San Francisco. 

“Froyo” is an abbreviation for frozen yogurt. It is a low calorie, nonfat probiotic “treat” that can boost one’s immune system and enhance one’s digestive tract. It is the new and healthier alternative to ice cream.

FroyoWorld may appear to frozen yogurt lovers as a psychedelic paradise filled with pops of cotton candy colored walls, strips of color-changing LED lights, and dance music pumping through the speakers. There are white, inverted, traffic cone-shaped tables and futuristic-looking, metal chairs that dot the lounge and add to the modern experience.

There are six self-serving stations that offer two flavors each, or a combination of both, with new flavors changed every month. In total, FroyoWorld has more than 70 flavors of sorbet, low-fat, and non-fat frozen yogurt. Users can choose up to forty five toppings, including various cuts of fruit, and almost every candy and chocolate sweet imaginable.

The contemporary machines have levers that you push backward. A stream of pink kiwi strawberry sorbet fuzed together with orange Mango-a-gogo swirls out into a bowl. One can compliment their snack by choosing luscious pieces of strawberry and some bits of golden pineapple for an added dash of healthiness.

FroyoWorld prides itself by allowing its customers to control their portions while innovating to introduce exclusive flavors and toppings. Additionally, probiotic, live active cultures, vitamins, and calcium appeal to the health conscious.

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